Trout & Partners - Global Leaders in Strategic Positioning

Trout & Partners

Global Leaders in Strategic Positioning

Trout & Partners Team

Trout & Partners is one of the most prestigious marketing firms with headquarters in Old Greenwich, Connecticut, USA and offices in 20 countries. This is the consulting firm founded by Jack Trout, who is the father of positioning and recognized as the world's foremost marketing strategist. It is a global network of strategic marketing experts that apply Jack Trout’s concepts and develop his methodology around the world.

Click on the team members to read their Bio:

CarlosVilla Carlos Villa
Carlos F. Villa is President of The Trout & Partners Company, Colombia. Mr. Villa is an accomplished international speaker and has done numerous positioning and marketing strategy assignments for major corporations in Colombia. He has had two years of chemical engineering study and graduated from Syracuse University School of Management. In addition to his many business activities he is an active member of the American Marketing Association and is Director of the Marketing Program at the Graduate School at the University of Medellin. Mr. Villa has published many articles in newspapers and industrial magazines on marketing science and positioning. He was formerly Dean of the School of Management of Universidad CES in Medellín.


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