Welcome to the
"sound" of strategic positioning on the Internet. With the launch of our
radio programs, "Strategy with Jack Trout" and
"A Minute in the
Mind of Jack Trout" you can now tap into to the on-going dialogue
between thought leaders on the cutting edge of strategic positioning.
"Strategy with Jack Trout" gives you an easy way to familiarize
yourself with the big ideas and actionable, strategic insights you need to
lead the field. Available weekly on demand, you'll hear Jack Trout, his
partners and associates, discussing, exploring and sometimes debating the
strategic marketing ideas that differentiate the market and category leaders
in today's hyper-competitive business world.
"A Minute in the Mind of Jack Trout" gives you quick access to
Jack's insights on the basics of marketing strategy. If you are new to the
science of positioning and differentiation, this is the place to start.
Most importantly, because Jack Trout Radio is available "on demand" over
the Internet or by download to your MP3 player, no matter were you are
world-wide you can benefit from the segments you want to hear when you want
to hear them.
Listen now.....
Strategy
With Jack Trout and Company
A Minute in
The Mind of Jack Trout
