Trout & Partners - Global Leaders in Strategic Positioning

Trout & Partners

Global Leaders in Strategic Positioning

Trout & Partners Team


Trout & Partners is one of the most prestigious marketing firms with headquarters in Old Greenwich, Connecticut, USA and offices in 20 countries. Jack Trout manages and supervises a global network of experts that apply his concepts and develop his methodology around the world.


Click on the team members to read their Bio:
 
 


Raul F. Bautista
Raul is a seasoned marketing and sales practitioner, having worked in international companies like Warner Lambert, Citibank and Cigna. At Cigna, he successfully reduced the attrition rate from 20% to 3% per annum. He critically repositioned Cigna’s product from an intangible to a tangible one resulting in a 2½ fold sales increase. Armed with the experience he acquired, he went on to be a successful entrepreneur and became a start-up specialist. Because of his vast experience as a business owner, Raul’s first 2 companies averaged more than P200M sales per year.

Raul is a holder of Bachelor of Science (Management) from Ateneo de Manila University, Philippines.

 

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